Director, Digital Ad Sales


: $192,290.00 - $192,290.00 /year *

Employment Type

: Full-Time


: Sales

Company OverviewThe National Association for Stock Car Auto Racing, Inc. (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States. NASCAR consists of three national series (Monster Energy NASCAR Cup Series , NASCAR XFINITY Series , and NASCAR Camping World Truck Series ), four regional series, one local grassroots series and three international series. The International Motor Sports Association (IMSA ) governs the IMSA WeatherTech SportsCar Championship , the premier U.S. sports car series. Based in Daytona Beach, Fla., with offices in eight cities across North America, NASCAR sanctions more than 1,200 races in more than 30 U.S. states, Canada, Mexico and Europe. For more information visit and and follow NASCAR on Facebook, Twitter, Instagram, and Snapchat ('NASCAR').Job DescriptionNASCAR Digital Media seeks a talented professional to join in the position of Director, Digital Ad Sales based in our New York office.The Director, Digital Ad Sales manages a significant territory and client list based in the NY market. This person is responsible for monetizing NASCAR's digital properties. The Director will identify a digital advertising sales strategy and business plan for their territory and sell programs to existing and new clients. The Director plays an integral role in contributing to the team's sales revenue goal and advises senior leadership on strategic decisions designed to optimize and improve the company's financial results and in building innovative programs for clients.Duties include, but are not limited to:Prospect, source and close deals with brand advertisers and/or media agencies for advertising programs across platforms and disciplines including mobile, social, video, native and programmatic.Utilize expertise in navigating media agency dynamics, as well as a thorough knowledge of campaign buying, digital media planning, pricing models, digital revenue operations, ad networks, trading desks and exchangesDevelop, manage and grow very senior client side relationships to maintain and grow revenueLead the internal team to develop new opportunities, ideas or partnerships to secure new client revenue and/or to grow existing brand advertiser digital revenueEngage in exceptional client and internal communication and follow-up to provide a positive end-to-end client experience, from the initial contact through post-campaign resultsAccurately forecast on a weekly, monthly, and annual basis actual and projected sales revenueAct as the primary liaison with internal teams and external industry partners to develop and monetize unique cross-functional revenue opportunitiesIdentify opportunities for increased sales revenue through site packaging, pricing or enhancementsTravel: 40% including some weekendsEducation and / or experience:Bachelor's degree from four (4) year college or university required plus a minimum five (5) years of current entertainment or media ad sales experience; or equivalent combination of education and experience.Computer Skills:Proficient on all Company provided hardware and software. Strong working knowledge of Omniture, comScore and other analytical and researched-focus tools and software.Certificates, Licenses and Registrations:IAB Certification in Ad Sales and/or Ad Operations preferredOther Skills:Understanding of the interactive ad serving infrastructure and technology trends including, mobile, tablet, desktop, connected devices, etc.Strong presentation skills and comfort levelExcellent communication skillsAbility to partner effectively with internal & external industry stakeholdersApply Now:Learn more about this role and our team by applying for consideration at are a company unlike any other in the world. At NASCAR, you will find a community of diverse individuals focused on our history and heritage, but with an eye toward the future. We want you to bring your experience, skills and passion to our close-knit, high-energy environment in which our employees thrive and where you can prosper. The key to our success is our employees and we offer highly competitive salaries, benefits second to none, and opportunities for you to grow and develop both personally and professionally. It won't take you long to find out that you are on the right track here at NASCAR!NASCAR is committed to fostering a diverse work environment where all employees feel valued and empowered. NASCAR is an Equal Opportunity Employer (EEO). We seek to attract and retain the best qualified people available. All qualified applicants will receive consideration for employment without regard to race, sex, national origin, age, color, disability, religion, sexual orientation, genetic information, pregnancy, or any characteristic that is protected by law.Follow us on Twitter - @NASCARJobs to stay current on all of our openings.Posted by StartWire. Apply now!
Associated topics: administrative, branch manager, leader, management, manager of sales, regional sales manager, sales management, sales manager, team leader, territory manager * The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.

Launch your career - Upload your resume now!

Upload your resume

Loading some great jobs for you...