Specialist - Marketing and Sales Solutions (Westwood)
Compensation: $84,970.00 - $141,250.00 /year *
Employment Type: Full-Time
Industry: Advertising/Marketing/Public Relations
6+ years of basic market research skills with a strong emphasis on quantitative experience and consumer and shopper insightsPreferable background at a market research agency or a research department at a consumer-oriented companySolid problem solving skillsWell versed in usage and attitude measurement, brand equity measurement, concept testing, product testing, segmentation, etc.Superior analytical thinking skills with the ability to synthesize complex information and derive insightsHighly developed understanding of relevant content area (e.g., industry sector, functional topic)Advanced business knowledge and ability to translate research objectives into business objectivesFull understanding of research techniques, information sources, and statistical analysis/analytic techniques as relevant to roleConsistently delivers exceptional results and great ideasCurious and committed to personal developmentExcellent listening skills and a consummate learner/researcher by natureResults oriented - demonstrated ability to manage multiple projects and deliver results on timeClear and precise communicator including excellent business writing skillsComfortable working with statistical software packagesEthnography background and one-on-one interviewing skills a plusHighly organized, resourceful and able to prioritize among competing demandsOutstanding interpersonal and influencing skillsAbility to work independently and collaboratively on teams and with people at all levelsAbility to travel as needed
Youll be part of the Periscope team and will be based in Waltham, New Jersey, or New York.You will work with our Agile Insights Solution that is aimed at developing and providing software-based solutions to help companies achieve above-market growth rates by identifying, enabling, and sustaining best-practice commercial operations.Founded in 2007, Periscope by McKinsey enables better commercial decisions by uncovering actionable insights. The Periscope platform combines world leading intellectual property, prescriptive analytics, and cloud based tools to provide more than 25 solutions focused on commercial excellence, including sales, pricing, customer insights and marketing. Periscope experts work closely with clients to embed these solutions into operational IT environments, and work closely with McKinseys Marketing & Sales consultants to transform client business processes to deliver revenue growth both now and in the future. Periscope has a presence in 26 locations across 16 countries with a team of 350+ IT and business professionals and a network of 300+ experts.To learn more about how Periscopes solutions and experts are helping businesses continually drive better performance, visit
You will support the development of the content expertise (assets, knowledge, tools) and deliver that expertise to both client project teams and directly to clients.
This will include independently solving client problems in your area of expertise and developing specialized expertise within content area.
We expect your role will be ~70% client facing scoping surveys, configuring/writing survey text, managing the service delivery process through programming and fielding and working with McKinsey Solutions Analysts to interpret surveys. You will be involved with client engagements in the following two ways: (1) part of the client project team, leading a workstream in your area of expertise, (2) provide short-term support delivering key insights in content-focused questions
You will elicit client/team strategic objectives and translate those into research objectives, write surveys end to end that address market research objectives. This will include capturing nuances in surveys, assessing vendor options, identify strengths and best fit for each situation. You will create a storyline from a survey output and work with analytics analysts to translate analysis into Insights.* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.
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