Head of Marketing- SaaS (Durham)

Hireology in Durham, NC

  • Industry: Advertising/Marketing/Public Relations - Marketing Director
  • Type: Full Time
  • $145,400.00 - 145,400.00
position filled
Are you a Marketing Leader looking to join one of the fastest growing healthcare tech startups that is disrupting the broken healthcare system?. We?re looking for a hungry, ?I want to be a CMO someday? type of person to build and lead our marketing team. Someone who thrives in a fast-growth startup and a strong background in demand generation and growth marketing. OR someone who?s been there done that and wants to get their hands dirty again.. You?ll be part of the leadership team, and report directly to the CEO.. If that sounds like you, then keep reading :). About Breakthrough. The current healthcare system is broken with layers of dysfunction that cripple the $30B physical therapy industry and the patients it should be relieving.. When people experience pain in their body, invasive treatments like addictive medications and surgery are often recommended well before conservative methods - even though they can produce better/faster outcomes at a lower cost.. Breakthrough is on a mission to help people in pain get back to normal naturally without pharmaceuticals or dangerous and unnecessary surgeries by empowering physical therapy practices to be self sufficient in the ability to seek and retain patients on their own.. Breakthrough?s Growth. In our 4 years of operating we have achieved the following:. Named Fastest growing company in Physical Therapy space. Top 15% Inc. 5000 list. Aided 800+ practices nationwide. Last three-year revenue growth of 765%. 100% self funded. 35+ employees with strong channel relationships. Our Remote Team & Culture. If you ask anyone on our team what the best thing about Breakthrough is you?ll get the same answer. The people. When I started this company I was sick of the typical Bay Area grind and vowed to create a company where I?d love to work. I wanted to create a place where people could be themselves. Where people could connect with a real purpose and have a role in affecting it. And where people could live life the way they want to. In doing that we stumbled onto our biggest asset, which is our team and culture. We?ve attracted amazing and insanely talented people from all over the map who care deeply about our purpose. We have people who come from epic companies (like Tesla, Salesforce, and Facebook) and people who achieve great things outside of work (Ultra marathon runners, motocross racers, and an olympic wrestler). Although we?re remote, we?re closer with one another than anywhere else I?ve worked. The team loves the culture and works hard to live the values and protect it as we scale.. About You:. 5-7+ years in a leadership role growing a Marketing team in the SaaS space within a fast-paced, high-tech company (including hiring and developing a team). You know precisely what hyper-growth at a company looks like because you?ve lived it and can navigate ambiguity and change with ease. You have a strong track record of hitting lead generation targets and working with sales to hit and beat company goals.. Hands-on experience with marketing operations and demand generation tools.. You have a passion for growth marketing.. You deeply understand the value and limitations of the primary B2B marketing channels.. You know the tried and true methods, and love exploring experimental and innovative ways to reach our customers. Experience with Account Based Marketing. What you?ll be taking on:. You will own marketing for Breakthrough to generate high quality sales opportunities for hit our goals of helping people in pain get back to normal naturally.. Own Strategic Planning, Team Alignment and Execution: You?ll collaborate with our leadership team to set quarterly goals and priorities that drive the company?s purpose of helping people in pain get back to normal naturally. You?ll build, develop, and work with a rockstar team to hit the targets.. Building and Execute Our Demand Gen and ABM Strategy: You?ll build and maintain the demand / lead gen channels to ensure there is a steady, reliable, and well-qualified flow of leads getting to our sales team every day.. Own Marketing Operations: You will develop, implement and monitor systems and procedures necessary to make marketing run like a well oiled machine. This means developing systems for the department with leading and lagging metrics to measure them, as well as assigning people to be accountable for them.. Developing the Breakthrough?s Brand: You?ll work on the creative development of who Breakthrough is and how we present ourselves to the world. You?ll own our events to make them the best in the market. You?ll build strong media and partner relationships to effectively position the company.. Innovate Growth Strategies: At Breakthrough we are not satisfied with the status quo. In marketing you will constantly seek to learn and level up your skills, experiment, and innovate to find new ways to catapult growth with your team.. Grow and Develop a Rockstar Team and Culture: At Breakthrough our values and culture come first. We believe the collective success of the team always comes first. We have a team that shows grit, is humble, always learning, and seeks to elevate one another. We foster lots of trust and healthy conflict.. Our Values = Your Values:. This is for you only if you align with our values:. GRIT: You are passionate and purpose driven. You are relentless in your pursuits despite failure.. Beginner?s Mind: While you come with an abundance of experience you lust for constructive feedback with our partner ecosystem and employees of all skill levels.. Elevate Others: You have empathy and understanding of other people. You appreciate others being real with you so you can grow.. Other Awesome Benefits About This Opportunity:. You get to be part of transforming the healthcare industry. Our mission is to help people in pain get back to normal naturally (instead of overusing pharmaceuticals or getting unnecessary surgery). If you have a problem with the current healthcare system or a passion for natural health then you?ll love what we?re up to.. You can work remotely. We care about your results and impact on the business here and really want you to be able to live and work where you want to.. You get to be part of an amazing team of incredibly driven people who are constantly learning, growing, and encouraging one another.. We invest a LOT of money in training for our team? If you love learning, you?ll love it here?. You get amazing benefits (medical, matching 401K, and shares in our employee stock ownership trust). If that all sounds awesome to you and you want to learn more, I?d love to talk with you.. Breakthrough PT Marketing - 21 days ago - save job. If you require alternative methods of application or screening, you must approach the employer directly to request this as Indeed is not responsible for the employer's application process.. Get job updates from Breakthrough PT Marketing. Thousands of employers search for candidates on Indeed
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