Job Summary The Director US Marketing is responsible for the overall brand plan for Rubraca in Ovarian Cancer. This will entail ownership over the development and execution of mission critical strategies and tactics that ensure optimal positioning, demand, utilization, and overall growth of the brand. Job Responsibilities o Responsible for Leading the brand promotional strategy and tactics for Rubraca in the United States within the recurrent ovarian cancer marketplace. o Post-launch positioning, messaging, and corresponding promotional tactics that ensure rapid uptake. o Drive business insights (through market research and competitive intelligence) that lead to acute understanding of existing and future market dynamics that may influence success of the brand. o Work Cross functionally to develop and integrate an overall market access plan for the brand. o Align, recruit, and coach team members to ensure alignment to the overall brand goals. o Annual brand plan development, management & execution o Develop and execute an integrated and strategic brand plan on an annual basis. o Review and validate sales and resource forecasts, initiate relevant market research to shape strategic brand plans and KPI tracking. o Develop ROI measurement plan to assess impact of key tactics on sales growth o Optimize annual brand budget and other resources. o Alignment w/ internal stakeholders and cross functional business teams o Align brand positioning, messaging, and key strategies with global brand teams. o Foster strong partnerships with sales leadership, medical affairs, market access, regulatory and legal to ensure aligned objectives. o Ensure effective and compliant creation of brand resources by collaborating with the Medical, Legal, and Compliance Teams. Qualifications o Ability to lead strategically, drive performance, foster relationships, build alignment, negotiate and collaborate o High energy, creativity, and aptitude for handling multiple tasks concurrently o Strong communication and presentation skills Education and Experience o Bachelor's Degree, MBApreferred o 10+ years pharmaceutical and biotech experience demonstrating strong progression within US oncology commercial (brand marketing, sales training, field sales, field sales management, etc.) o Product launch experience preferred o Oncology Field Sales/Field Sales Management preferred o 2+ Years Pharma/Biotech Marketing experience required o 4+ Years Pharma/Biotech People Management experience required. o Broad experience and knowledge base through progression within the function preferred o Oncology Experience Required o Ovarian Cancer Experience Preferred Working Conditions o 35% business travel is regularly required o Position will be based in the Boulder CO, home office locationSalary Range: NAMinimum Qualification11 - 15 years
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