Field Marketing Manager (Vinton)
Compensation: $75,680.00 - $130,710.00 /year *
Employment Type: Full-Time
Industry: Advertising/Marketing/Public Relations
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Cellebrite is looking for a talented and experienced Field Marketing Manager with public sector experience to join the North America Field Marketing Organization and lead in-region campaign and go-to-market efforts. The field marketing team leads the holistic planning and programs effort across the United States and Canada. The field marketing lead is responsible to partner across the different product marketing and functional disciplines to plan, execute and optimize key audience, product, and program initiatives aimed at driving customer acquisition, growth, and retention. In this role you will be responsible for building and executing integrated campaigns that strongly align with assisting the sales team to hit their revenue goals. Creating a communications strategy to keep the organization informed of the plan, key deliverables and milestones, their role in landing related efforts, and reporting/analyzing results. Additionally, you will own the overall field integrated marketing calendar of activities including public relations, owned/earned/paid media efforts, events, and ensuring we have the right content across the customer journey. You will manage key vendor relationships, and the budget as applicable. Responsibilities Planning to ensure sales and marketing is driving and executing across a scaleable integrated marketing effort that aligns against key product, segment, and business goals. Integrated marketing campaign and program management ensuring effective execution, impact on scale, results reporting and program improvements and optimizations on a regular business cadence with key stakeholders participating. Working with product marketing, training, and field marketing stakeholders to ensure demand, social, PR, events, business development programs, marketing automation and program efforts drive towards meeting and exceeding key results Develop and execute key through/with partner marketing programs in regions to drive demand and funnel leads into global nurture efforts Advise on channels, associations, influencers that are most relevant to reaching key audiences and growing new business Day-to-day agency management as applicable Works across key stakeholders to leverage and influence content schedule for owned channels and tas well as deliver unique content for core bill of materials (BOM) that is updated and maintained on a quarterly basis for sales enablement. Ongoing results reporting (KPIs) Qualifications Bachelors degree or equivalent. 5-7 years of proven marketing communication or campaign experience in a corporate or field marketing role. Experience in marketing to vertical industries, private sector, and public sector preferred. Detail oriented and an amazing communicator. Scopes and defines opportunities and/or problems and provides recommendations based on issues and desired outcomes based on inputs from key stakeholders. Uses insights to tailor executions to unique audiences. Ability to drive clear outcomes and compelling calls-to-action (CTAs). Expert with Microsoft Office suite of applications. Cellebrite: Digital Intelligence for a Safer World Digital data plays an increasingly important role in investigations and operations of all kinds. Making data accessible, collaborative and actionable is what Cellebrite does best. As the global leader in digital intelligence deployed in 150 countries, we provide law enforcement, military, intelligence, and enterprise customers with the most complete, industry-proven range of solutions for digital forensics, triage and analytics. By enabling access, sharing and analysis of digital data from mobile devices, social media, cloud, computer, cellular operators and other sources, Cellebrite products, solutions, services and training help customers build the strongest cases quickly, even in the most complex situations. As a result, Cellebrite is the preferred one-stop shop for digital intelligence solutions that make a safer world more possible every day. Founded in 1999, Cellebrite is known worldwide for innovation, commitment to our customers missions, and technical expertise. With HQ in Israel the company has more than 750 employees across the globe, with dedicated Sales operations in the United States, Israel, Brazil, United Kingdom, Germany, Singapore and Australia. PM19 Office Location: Greater Washington, DC Area None PI115899298 Pandologic. Category: , Keywords: Marketing Manager
* The salary listed in the header is an estimate based on salary data for similar jobs in the same area. Salary or compensation data found in the job description is accurate.
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